Practice Success: Don’t Go It Alone!
You likely have colleagues or mentors that you turn towards when you want to discuss a challenging clinical case, explore a new treatment modality or try a new diagnostic tool. So why, in contrast, are so many integrative practitioners trying to go it alone when it comes to enhancing their business practices and clinic operations?
This short article is dedicated to all those wonderful, integrative practitioners who would like to have solid retirement plans, regular paid vacations, financial security and shorter work weeks. While we love the clinical, it is essential we spend more time on our business acumen.
While you may typically prefer to work alone, I encourage you to seek support here, as working in a small group allows you to take advantage of a larger brain trust. Create a small business peer group that meets regularly; once a month is a realistic goal. Peer groups increase your accountability and keep you on track to follow through on your goals.
How to Find Your Peers
Seek out peers that share similar values, like building a successful integrative practice. You can all have slightly different goals: creating a successful telemedicine practice, starting an online mentor program, busy in-person practice, etc. While your paths are different, all of you will need to hone your business foundations and create SOPs (Standard Operating Procedures) and processes to run an efficient business. You are also not tied to your locale either; you can find peers across the country and have online meetings via Skype, Hangouts, FaceTime, etc.
Six Simple Steps to Get Started
- Create a business peer group (be selective and keep it small).
- Each person sets quarterly and yearly goals that are shared with the group.
- Create a group information resource center that everyone can access (e.g., Google Drive, Dropbox, etc.).
- Identify existing business resources. (Some starter ideas are below!)
- Establish regular meeting times in advance.
- Press GO!
By Tina Beaudoin, ND
Dr. Tina Beaudoin is a licensed Naturopathic Doctor and Senior Medical Educator with Emerson Ecologics. She enjoys seeing patients in her private practice in Manchester, NH, and has been serving as the President of the New Hampshire Association of Naturopathic Doctors since 2012.